Creating iOS apps begins with clear understanding: the target users, the core task the app must accomplish, and the scenario to address in the initial release. A solid discovery phase helps outline the MVP, select an appropriate architecture, and steer away from features that seem impressive on paper but don't enhance actual usage.

After the base is established, attention turns to UI behavior, performance, and reliability across iPhone variants and iOS updates. Uniform navigation flows, prudent state management, and thoughtfully planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and enable growth following the App Store release.